An understated (and easy) action for allies

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Image from the Jopwell Collection

This week, we stumbled across the Jopwell Collection. It’s a free stock photography site featuring diverse professionals. Jopwell’s goal is to help change perceptions. To help Black, Latino/Hispanic, and Native Americans envision their career potential. To serve as a reminder about who can and should be in our workplaces.

We immediately bookmarked it, alongside another great site: WOCintechchat. This flickr account has hundreds of free stock photos of women of color working in tech.

And we encourage you to do the same. Bookmark these two sites. Make them your go-to resources for finding stock photography of professionals. Not only for underrepresented folks, but anytime you need to show a photo of a professional.

Here’s why.

Think about the subtle, or not so subtle, messages you send wherever you use images. In presentations and pitch decks. In user personas. In marketing collateral. In blog posts. On your web site.

If you’re showing only white people, what stereotypes are you reinforcing?

It may be understated, but the simple act of using stock photos of underrepresented people could make a difference.

Give it a try.

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Image from #WOCinTechChat

Becoming an ally is a journey. Want to join us?

Together, we can — and will — make a difference.

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Everyday actions to create inclusive, engaging workplaces. Together, we can — and will — make a difference with the Better Allies® approach.

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